Digital Marketing Resources for Screen Media
One of our specialties is working with screen media creators and organizations. Much of Annelise’s teaching and presenting work is for TV, film, web series and transmedia storytellers. While we are happy to help with digital marketing strategy and implementation, there is still much that needs to be done by these creatives to create a viable online business model for themselves. To further help with this goal, we have compiled and continue to update the following list of resources for this sector. They include:
Annelise regularly writes this blog which is subtitled “A Filmmaker’s Guide to Digital Marketing.” It includes analysis and tips from the online world that would be useful for screen media creators, as well as case studies on specific projects. She’s always looking for the next interview, so please get in touch if you have a story to share.
Annelise also tries to put her presentations online for those who have taken her workshops or who are just curious. While there’s nothing like having her in the room, these still include useful information and insight.
Started in 2011, this directory of transmedia resources is always growing. It includes tools, books, podcasts, research papers & articles, forums, blogs & websites, transmedia examples & case studies. We can only read and experience so much, so if you think something is missing, please let us know so we can add it.
And finally for those just learning about the online world, we have compiled a helpful glossary of some of the key terms you may come across when talking to designers, developers and marketers.